Posts Tagged ‘Australian Masters’

Buckle Up, TigerMania is GO!

Monday, November 9th, 2009

Does anyone remember when David Beckham visited Sydney two years ago? I do. I was front and centre at ANZ Stadium when he bent-it-like-Beckham against Sydney FC.

David Beckham was a busy man that week. Sponsors, media, fans, everyone wanted a piece of the guy. Most people would have buckled, but to his credit, David showed tremendous grace under all the attention and just when everyone thought the exposure was way over top, he delivered with that magical goal to justify the hype.

And so we come to Tiger Woods who touched down in Melbourne today ahead of Thursday’s Australian Masters.

There is no bigger name in world sport right now. The man is a phenomenon. So you can expect a whirlwind week of media attention for Tiger.

This is a great week for Australian golf and Tourism Victoria. And don’t underestimate the impact Tiger’s appearance will have on the young kids out there who are deciding what sport to play this summer. It’s a huge bonanza and the Victorian group that pulled it together should be congratulated.

Tiger’s schedule this week is hectic, the expectations enormous. But he’ll do it all with a smile on his face. And just when you think the attention is all too much, he’ll deliver with a gold jacket and justify the hype.

Perhaps that’s wishful thinking. But then again, we’re talking about Tiger Woods.