Posts Tagged ‘Wayne Bennett’

Be The Eye Of The Storm

Tuesday, September 8th, 2009

There are many qualities to leadership. But I want to talk about one crucial aspect and that is staying calm during a crisis.

The ability to keep your composure in a stressful situation is the benchmark for which others perceive you as a leader.

Read that line again.

Next time all hell breaks loose and everyone is running around frantically, try slowing your body movements down, breath deep and speak slowly. Changing up your body language like this will help you think logically rather than emotionally.

Doing this is a lot harder than you think. But doit well and you’ll notice something. People will naturally gravitate toward you for guidance. In their eyes you’ll be superior to those around you. Don’t believe me? Try it someday.

I’ve long admired NRL coach Wayne Bennett of having this trait. I’m sure there are times when he needs to apply the blowtorch, but watch him closely and you’ll notice he oozes a relaxed and calm presence amongst his players. Do you think this rubs off on his troops – you betcha!

It works the same for athlete managers. Most athletes get nervous before a sponsor appearance, photo shoot or press conference, let alone a crisis. It’s only natural. So it would make sense that they need someone around them who is composed and in control. That’s leadership.

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MEDIA SHY

Friday, February 27th, 2009

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There are many coaches and athletes out there who are absolutely brilliant at what they do on the pitch but when it comes to media they don’t want to know about it. These people can be a real challenge for managers and sport administrators. The fact is that if you’re in a high profile sport that generates enormous income from broadcasters, advertisers, sponsors and fans and you are being rewarded appropriately because of the money that sport brings in then you have an obligation to the media, like it or not. The media aren’t always fair, they aren’t always kind and they may even have hidden agendas from time to time, but they are a crucial cog in the money making machine that sport is. No coverage = less interest from fans = less interest from sponsors = less advertising dollars = pay cut for you the athlete.

While I’m on the subject, it’s amazing how many sports stars shun the media when competing only to look for job opportunities in the media when they retire?? Everyone has parts of their job they don’t like, media can be one of those for athletes but that doesn’t mean you can ignore it. In future posts I will comment on the how to deal with it part.