Comments on: Wiki-fied http://www.sportdownunder.com.au/wiki-fied/ Your Aussie Sports Management Blog Thu, 10 Jun 2010 08:26:53 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: admin http://www.sportdownunder.com.au/wiki-fied/comment-page-1/#comment-305 admin Mon, 08 Feb 2010 03:17:57 +0000 http://www.sportdownunder.com.au/?p=685#comment-305 Thanks for the comments guys. We can argue about morals when it comes to achieving PR but then no one seems to care about 'ambush marketing' in fact, its applauded. Markson was paid to do a job, get publicity for a client. Job achieved. Thanks for the comments guys.

We can argue about morals when it comes to achieving PR but then no one seems to care about ‘ambush marketing’ in fact, its applauded.

Markson was paid to do a job, get publicity for a client. Job achieved.

]]> By: Nugby http://www.sportdownunder.com.au/wiki-fied/comment-page-1/#comment-297 Nugby Thu, 04 Feb 2010 00:41:06 +0000 http://www.sportdownunder.com.au/?p=685#comment-297 I believe as a Manager that it makes sense trying to spin away any negative publicity on her Wiki, but when I found out that he had changed her birthday, I felt that he had personally stepped a line. More importantly from the perspective of this story though, it drew a lot of attention to the fact that she's turning 47 this year. I doubt that he was trying to highlight that when he was changing her Wiki, but it's been the most commented on part of the story of those that I have discussed it with. I believe as a Manager that it makes sense trying to spin away any negative publicity on her Wiki, but when I found out that he had changed her birthday, I felt that he had personally stepped a line.

More importantly from the perspective of this story though, it drew a lot of attention to the fact that she’s turning 47 this year. I doubt that he was trying to highlight that when he was changing her Wiki, but it’s been the most commented on part of the story of those that I have discussed it with.

]]> By: Nigel Benton http://www.sportdownunder.com.au/wiki-fied/comment-page-1/#comment-296 Nigel Benton Thu, 04 Feb 2010 00:38:04 +0000 http://www.sportdownunder.com.au/?p=685#comment-296 If Saddam Hussain had been Markson's client would he have edited the negative bit's of his Wikipedia entry as well? (And don't dismiss this, the former Iraqi leader did employ a London PR firm). Wikipedia can be constanly edited so there is no definitive entry. Of course, Markson could be employing a large team (perhaps the size of Orwell's Ministry of Truth) to monitor every client's profile. If Saddam Hussain had been Markson’s client would he have edited the negative bit’s of his Wikipedia entry as well? (And don’t dismiss this, the former Iraqi leader did employ a London PR firm).

Wikipedia can be constanly edited so there is no definitive entry. Of course, Markson could be employing a large team (perhaps the size of Orwell’s Ministry of Truth) to monitor every client’s profile.

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